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YouTube Confirms Commitment to Support African Creators.

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YouTube is coming to the end of the second edition of Creator Week. The program is set to showcase and support content creators from the continent and acknowledge YouTube’s commitment to nurturing black creators and artists as part of the #YouTubbeBlack Voices program. 

The YouTube Africa Creator Week 2021 is set to end today, 3 December 2021. It has offered a variety of activities to celebrate and support creators on the continent. Highlights of the week-long program included three motivational creator talks and a masterclass focused on teaching creators how to diversify their revenue streams and increase their income. 

Examples of the content that will premiere at the event include a storyteller video series, Stories Behind the Storytellers, and inspirational storytelling on how they have grown their fandom. 

The 9 YouTube channels, from Kenya, Nigeria, and South Africa, who will be featured are:

The event will as well feature facilitators like:

  • Taiwo Aina (Nigeria), who will be sharing her experience as a renowned YouTube filmmaker.
  • Kukuwa Fitness (Kenya), who will be sharing how YouTube has been instrumental in assisting her to empower communities across the world. 
  • DEFINING Media (South Africa), who will talk about how they are achieving their goals of empowering people using inspiring stories.For latest tech stories and updates, subscribe Makuno Technologies

"Africa is full of inspiring stories and YouTube is committed to supporting the growth of the continent's storytellers. The program intends to spotlight top African creators who are focused on their YouTube journeys and stirring engaging conversations among content creators to drive growth on the continent", says Adetutu Laditan, YouTube Creator Marketing Manager, EMEA.

Recent research shows that there is a significant growth of the creative community across Africa. Nigeria has over 500 channels that boast over 100K subscribers which is an increase of over 60% from the previous year. Kenya has over 300 channels with over 100K subscribers – an increase of over 90% year on year; while in SA, over 250 channels now have over 100K subscribers, an increase of over 60%. 

“YouTube has been a partner to a generation of creators, from all over the world, who have turned their creativity into a business. In Africa, we are focused on advancing the discovery and development of the next generation of creators. We are working to invest with an emphasis on connection, inspiration, and the celebration of the uniqueness of black African voices", Awofisayo concludes. 

In January 2021, 19 creators and four artists from Sub-Saharan Africa were selected from 132 creators around the world to receive funding from the #YouTubeBlack Voices Fund as part of the 2021 #YouTubeBlack Voices Creator Class.

In conclusion, we should support our own content creators by subscribing to their channels and voting for them in any contest they are involved. If the content is awesome to you, give credit by subscribing to the channel. 

For the love of the game, subscribe to Daniel Malisau Sport News

Thank you for the continued support. 

 


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